The story of Nannaku Prematho reminds you of many number of films that you had seen. Where protagonist father gets betrayed and his son comes to take his revenge on the antagonist. Ahem, Now that isn't the kind of tale you would expect from the film maker Sukumar, and even then you hope that he would manage to keep you engaged by the film proceedings.
But the script constantly reminds you that we have boarded similar vehicles several times before. The theme of son taking the revenge isn't something new, and if you pen to tell a story based on often repeated theme, Sukumar should have taken some other point that viewer could have easily connected to, than telling the same old theme of “Revenge is best serve cold" with added chaos theory. There is nothing new in here, other than the way Jr. NTR tells about three kind of people – the way Jagapathi Babu & NTR talk at the Interval – Premeditation “Butterfly Effect" shots in few scenes – The final conversation of NTR – Rajeev & Srinivas with Jagapathi Babu.
For the kind of story that it tells, Nannaku Prematho is awfully long, and has a running time of two hours and forty eight minutes. Almost three hours of storytelling unfortunately doesn't merit this story. If Butterfly effect “Changing one Thing. Change Everything" was the formula behind NKP, director should have worked a bit on the following aspects. He fails to tell us regarding the work of rich entrepreneur Ramesh Chandra Prasad – Never tries to explain how a highly intellectual and richest entrepreneur was marooned by a ruthless businessman – Never tries to showcase how did Jagapathi Babu turned into a multi billionaire from a drug smuggler - What happens to Jagapathi Babu post his escape from UK – Even though a high level International Natural Gas plant was established at a deserted place, no one tries to check whats happening around the plant till the Natural Gas gets finished by another plant – What did team KMC do with amount they slewed from Krishnamurthy – Even in the end NTR fails to make Jagapathi Babu admit his mistakes etc.
Even after it all comes down to a monotone ending, the film is stretched a bit further, wanting to disclose a climactic twist. This turn around however, is another major disappointment, especially since any discerning viewer might be able to identify the surprise by then. Trimmed of probably a good thirty minutes, the film could have appeared a bit more compact. Vijay C Chakravarthy's camera work is of superlative nature and the end result is a visual feast, especially at chase and fight sequences. Music by Devi Sri Prasad is mediocre. The picturization of songs serve as speed breakers in the narrative. Background Score by DSP fails to score on the emotional note, hence it fails to connect few times. The Costume Designer did a fine job. Production values of Sri Venkateswara Cine Chitra are all right.